It's a Matter of Time

No parent should be living alone when their children can take responsibility to look after them. So why this apathy? The trend unfortunately is growing, not just among the aged who are vulnerable - like people living below poverty line or from weaker sections of society - but in and around spaces which are very familiar...our own homes.


A little love and care. Respect that they deserve. Support when they need. Some understanding. And a share of your time. That is all they need. Our aim is to change the way things are now, with your collaboration.


It is time to return a million smiles...and more!

Take your timeto think.

It is a happy fact that percentage of the experienced and wise population in India has risen from 7.4% of the country's population in 2001, to 8.2% in 2011 and it is expected to be 20% by 2050. Advanced medical science and healthcare services has ensured that life has more years, now it is the responsibility of the younger generation to ensure that those years are spent in happiness, accompanied by smiles.
According to the Section 2(h) of The Maintenance and Welfare of Parents and Senior Citizens Act, 2007, "senior citizens" means any person being a citizen of India, who has attained the age of 60 years or above. So, it is only logical that we refer to them as the 'experienced population', the guides and mentors of generation next. And yet, according to a report released by the United Nations Population Fund conducted in 2011, of the 90 million seniors, 30 million were living alone.